%0 Book
%T Persuasive influence in business communication
%A Kashaeva, E.Y.
%A Pavlova, L.G.
%K Persuasion, business communication, persuasive communication, logical and ethical foundations of persuasion, psychological factors of persuasive influence, rhetorical techniques of persuasion, speechwriting communication techniques, oral and written forms of business communication, addressee.
%D 2022
%P 162
%I Publishing Center RIOR