{"leader":"01519nam#a2200205#i#450#","fields":[{"001":"4661"},{"005":"20250614105610.6"},{"008":{"ind1":" ","ind2":" ","subfields":[{"":"20250403d2025####ek#y0engy0150####ca"}]}},{"020":{"ind1":"#","ind2":"#","subfields":[{"$a":"978-5-369-02167-5"}]}},{"044":{"ind1":"#","ind2":"#","subfields":[{"$a":"xxu"}]}},{"080":{"ind1":"#","ind2":"#","subfields":[{"$a":"\u00d0\u00a0\u00d0\u00b5\u00d0\u00ba\u00d0\u00bb\u00d0\u00b0\u00d0\u00bc\u00d0\u00b0. \u00d0\u00a1\u00d0\u00b8\u00d1\u0081\u00d1\u0082\u00d0\u00b5\u00d0\u00bc\u00d0\u00b0 \u00d0\u00b8\u00d0\u00bd\u00d1\u0084\u00d0\u00be\u00d1\u0080\u00d0\u00bc\u00d0\u00b0\u00d1\u0086\u00d0\u00b8\u00d0\u00b8. \u00d0\u00a1\u00d0\u00b2\u00d1\u008f\u00d0\u00b7\u00d1\u008c \u00d1\u0081 \u00d0\u00be\u00d0\u00b1\u00d1\u0089\u00d0\u00b5\u00d1\u0081\u00d1\u0082\u00d0\u00b2\u00d0\u00b5\u00d0\u00bd\u00d0\u00bd\u00d0\u00be\u00d1\u0081\u00d1\u0082\u00d1\u008c\u00d1\u008e. 659"}]}},{"100":{"ind1":"#","ind2":"1","subfields":[{"$a":"Arhangel'skaya, Irina Borisovna"},{"$a":"Nizhny Novgorod Dobrolyubov State Linguistic University"}]}},{"100":{"ind1":"#","ind2":"1","subfields":[{"$a":"Mohova, Yulia Alexandrovna"},{"$a":"communications agency JM Communications"}]}},{"100":{"ind1":"#","ind2":"1","subfields":[{"$a":"Rotanova, Mira Borisovna"},{"$a":"Nizhny Novgorod State Linguistic University named after N.A. Dobrolyubov"}]}},{"245":{"ind1":"0","ind2":"0","subfields":[{"$a":"Theory and Practice of Public Relations"},{"$c":"Textbook"}]}},{"260":{"ind1":"1","ind2":"#","subfields":[{"$a":"Moscow"},{"$b":"Publishing Center RIOR"},{"$c":"2025"}]}},{"300":{"ind1":"#","ind2":"#","subfields":[{"$a":"162 p."}]}},{"500":{"ind1":"#","ind2":"#","subfields":[{"$a":"The teaching manuel acquaints students with goals, aims, functions, main definitions, and public relations activities. Much attention is paid to management of comminocation with mass media, events, and PR-campaigns.  Theoretical part is  followed by practical cases which help to  understand the material. The manual is intended for students whose majors are \"Advertising and Public Relations\", \"Journalism\", \"Management\", \" Sociology\" as well as those who study theory and practice of public relations. Will be of interest to students, post-graduates, and teachers of financial and banking specialities."},{"$a":"PR, public relations, public communications"},{"$a":"10.29039\/02167-5"}]}},{"533":{"ind1":"#","ind2":"#","subfields":[{"$a":"There is an electronic copy"}]}},{"856":{"ind1":"4","ind2":"#","subfields":[{"$a":"riorpub.com"},{"$u":""}]}}]}