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K probleme urovney abstrakcii tekstovoy deyatel'nosti \/\/ Zhanry rechi. Saratov, 1997. S. 4\u00e2\u0080\u009312."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Bart R. Mifologiya. M., 1996."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Bezruchko E.N. Osobennosti vyrazheniya aksiologicheskih konceptov v reklame \/\/ Yazyk. Diskurs. Tekst: Materialy III mezhdunarodnoy nauchnoy konferencii. Rostov n\/D, 2007. S. 90\u00e2\u0080\u009392."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Bertyakova A.N. Semantika i struktura zagolovkov - tekstovyh reminiscenciy na funkcional'no-kommunikativnom i sintaksicheskom urovnyah \/\/ Yazyk pisatelya. Tekst. Smysl: Sb. nauchn. trudov TGPI. Taganrog, 1999. S. 111\u00e2\u0080\u0093117."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Boldyreva L.M. Stilisticheskie osobennosti funkcionirovaniya frazeologizmov: Diss. kand. filol. nauk. M., 1967."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Bol'shoy enciklopedicheskiy slovar'. 3-e izd. M., 2008."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Burnazyan N.A. Determinanty-deverbativy kak osobaya tendenciya v yazyke sovremennoy gazety \/\/ Zhurnalistika na rubezhe tysyacheletiy. Materialy Mezhdunarodnoy nauchnoy konferencii. Rostov n\/D, 2000. S. 123\u00e2\u0080\u0093125."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Burnazyan N.A., Panteleev A.F. Obstoyatel'stvennye determinanty \u00e2\u0080\u0094 deverbativy so znacheniem celi v yazyke reklamy \/\/ Yazyk. Diskurs. Tekst. Rostov n\/D, 2004. S. 45\u00e2\u0080\u009347."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Vikent'ev I.L. Priemy reklamy: metodika dlya reklamodateley i reklamistov. Novosibirsk, 2003."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Vitgenshteyn L. Filosofskie issledovaniya \/\/ Vitgenshteyn L. Filosofskie raboty. Ch. 1. 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Saratov, 2007."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Lekant P.A. Sintaksis prostogo predlozheniya v sovremennom russkom yazyke. M., 1974."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Livshic T.N. Reklama v pragmalingvisticheskom aspekte. Taganrog, 1999."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Liotar Zh.-P. Sostoyanie postmoderna. SPb., 1998."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Lisochenko L.V. Vyskazyvaniya s implicitnoy semantikoy. Rostov n\/D, 1992."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Lominina Z.I., Karebina O.P. Emotivno-konceptual'nye aspekty izucheniya reklamnogo turisticheskogo diskursa \/\/ Yazyk. Diskurs. Tekst: Materialy III mezhdunarodnoy nauchnoy konferencii. Rostov n\/D, 2007. S. 34\u00e2\u0080\u009335."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Lotman Yu.M. Kul'tura i vzryv. M., 1992."}]}},{"510":{"ind1":"0","ind2":"#","subfields":[{"$a":"Lotman Yu.M. 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