TY  JOUR
TI  Theoretical and methodological bases of positioning of marketing in the centre of the management system
KW  marketing
KW  management
KW  convergence
KW  positioning
KW  innovation,
information technology
KW  organizational and corporate
culture.
JO  Russian Journal of Management
AU  Perekalina, N..
AU  Rozhkov, I..
PY  2013
IS  1
PB  Publishing Center RIOR