%0 Journal Article
%T PRICING STRATEGY AND THE PERFORMANCE OF MODERN ORGANIZATIONS: RUSSIAN SPECIFICS AND ADAPTATION TOOLS
%A Polovova, T.A.
%A Troitskaya, N.N.
%K pricing strategy, operational efficiency, pricing methods, pricing approaches, digitalization of pricing, Russian specifics of pricing, pricing adaptation tools
%J Russian Journal of Management
%D 2026
%N 14
%P 10
%I Publishing Center RIOR