%0 Journal Article %T APPROACHES TO ASSESSING THE COMPETITIVENESS OF A COMPANY OPERATING IN THE MARKET OF INNOVATIVE PRODUCTS AND FEATURES OF ITS BUSINESS - PROMOTION STRATEGIES %A Anoshina, Y.F. %A Ermilina, D.D. %A Krotenko, T.Y. %K innovations, robotic production, business competitiveness, promotion strategies %J Russian Journal of Management %D 2023 %N 11 %P 10 %I Publishing Center RIOR